William A. Smith, Ed.D.
AED Executive Vice President/Senior Scientist
Health Literacy Expert
Dr. Smith, as a member of the Institute of Medicine's (IOM) health literacy expert panel, co-authored Health Literacy: A Prescription to End Confusion. He continues to represent AED on the IOM's Health Literacy Roundtable. He also served on the American Dental Association's advisory committee on National Oral Health Literacy. A co-founder of the Social Marketing Institute, Dr. Smith is a columnist and editorial board member of the Social Marketing Quarterly, the International Journal of Health Communication and the Applied Environmental Education and Communication: An International Journal. He has published widely on communication for social change.
Todd Phillips, M.S.
Co-Director
AED Health Literacy Practice
Todd leads AED's health literacy training efforts and most recently presented on health literacy at the 2007 National Conference on Tobacco or Health. He manages a health literacy initiative funded by a major pharmaceutical company, where he has trained several hundred staff and communication agency partners. He also developed a health literacy assessment tool for reviewing patient education materials as well as a style guide to ensure that any new materials incorporate health literacy principles. Todd also oversees AED's health literacy initiative on behalf of the National Tobacco Cessation Collaborative.
Eileen Hanlon, M.H.S.
Co-Director
AED Health Literacy Practice
Eileen currently manages a health literacy initiative funded by a major international pharmaceutical company, for which she oversees translation of complicated informed consent forms for clinical drug trials into language easily understood by potential study participants. She is an accomplished trainer and has trained hundreds of people on the principles of health literacy. Eileen also serves on the IOM's Health Literacy Roundtable on behalf of AED.
This team is supported by a pool of staff experienced in delivering health literacy trainings and in developing health literate materials.
